Smart solutions for sustainable pharma packaging
WorkshopBlisterPackagingSustainability
2025-06-04 | 10:20 AM - 10:55 AM | The Innovation Corner
Information
The pharmaceutical industry is highly committed to advancing sustainability strategies while maintaining the highest standards of product protection, regulatory compliance, and patient safety. In this journey, packaging plays an important role in ensuring medicines remain safe, effective, and accessible to patients worldwide. As sustainability gains momentum across the industry, companies are looking for solutions that lower environmental impact while continuing to meet strict regulatory and safety requirements. Among these efforts, there is a growing focus on low-carbon and recyclable packaging alternatives that align with corporate commitments and evolving industry expectations.
Liveo Research is actively driving this transformation through sustainable packaging solutions and strategic collaborations. A key development in this journey is Liveo Research’s OMB™ in PET, a One-Material Blister designed as a viable alternative to traditional multi-material packaging, ensuring compliance with pharmaceutical regulations while maintaining product protection and user convenience.
A major milestone in this transition is Bayer’s leadership as the first company to bring Liveo Research’s OMB™ PET blister pack to market with Aleve®, setting a new industry benchmark for pharmaceutical packaging with enhanced environmental performance. Developed by Liveo Research, this breakthrough replaces traditional multi-material structures with a recyclable solution that maintains product integrity, regulatory compliance, and consumer convenience. Through a close collaboration between Bayer and Liveo Research, this innovation was successfully introduced to the market, paving the way for broader industry adoption.
Co-presented by Keiko Tago (Bayer) and Alejandro Martin (Liveo Research), this session will explore how Bayer took the lead in launching Liveo Research’s OMB™ in PET, the development journey, and the broader sustainability impact of this innovation.
Key Topics Covered:
• Liveo Research’s sustainability strategy – integrating sustainability at a corporate level and across its product portfolio.
• Industry challenges – material challenges, technology challenges and market adoption barriers.
• The Bayer-Liveo Research collaboration – overcoming technical, regulatory, and operational challenges to commercialize Liveo Research’s OMB™ PET, setting a precedent for the industry.
• Key learnings and future outlook – industry response and potential for broader adoption.
Join us to explore the future of sustainable pharmaceutical packaging and how collaboration is driving meaningful environmental progress through innovative solutions.
